A global professional association needed to evolve their flagship annual conference into a truly hybrid format — one that delivered an equal-quality experience for both in-person delegates and virtual attendees across 40 countries.
The challenge was not simply to stream the in-person event, but to architect a genuinely integrated hybrid experience where virtual participants could engage, network, ask questions, and access content on demand.
ATOM designed the complete hybrid strategy, selected and integrated the virtual platform, produced the broadcast-quality live stream, and managed the in-person AV production simultaneously.
- Hybrid event strategy and platform architecture
- Custom virtual event platform integration and branding
- Multi-camera broadcast production for live streaming
- Interactive virtual networking and Q&A infrastructure
- In-person AV production for 900-delegate plenary
- Real-time translation and captioning for 5 languages
- On-demand content library setup and post-production
- Analytics dashboard and audience engagement reporting
The conference reached 40 countries with zero technical failures across the live broadcast. Virtual attendee satisfaction scores matched in-person scores for the first time in the association's history — a landmark result for hybrid event production.